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IFP Insights


Personal Portfolios: The What and Why of Positive Psychology Thumbnail

Personal Portfolios: The What and Why of Positive Psychology

Much of investing has historically been driven by what people do not want to invest in. We believe that in order to help people be happier, the focus should be more balanced. Our four financial personality traits (Purpose, Security, Touch, Viewpoint) encompass these different dimensions to help people understand what approach to their finances will help them feel more fulfilled.

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